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Inmaculada Ortiz

Collaboration

8 stories

6 ways to improve Collaboration on Design in an organization
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Inmaculada Ortiz

Design process

42 stories

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Inmaculada Ortiz

Leadership

7 stories

A photo of a young lady pretending to be happy, illustrating toxic positivity
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Inmaculada Ortiz

Design Ops

112 stories

A representation of the key dates of Design and DesignOps’ evolution, with a correlation between digital products’ complexity and teams’ evolution.
Zalando Product Design Community
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Inmaculada Ortiz

AI

2 stories

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Inmaculada Ortiz

Figma

4 stories

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Inmaculada Ortiz

Playbook

2 stories

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Inmaculada Ortiz

Design Rituals

17 stories

An abstract illustration of a laptop with people’s faces hovering around it from a distance.
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Inmaculada Ortiz

Measure Design

3 stories

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Inmaculada Ortiz

Hiring

3 stories

Throwing a design team together symbolized by a car made up of pineapples and bricks and wood. Building a design team that actually scales symbolized by skateboard to scooter to bicycle to motorcycle to car.
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Inmaculada Ortiz

Handover

5 stories

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Inmaculada Ortiz

Playbook

7 stories

UX design process toolbar
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Inmaculada Ortiz

Design systems

3 stories

A variety of hands holding different sheets of paper.
Vibrant painting of two hands about to touch their index fingers; palm-side up on the left, and down on the right.
Abstract illustration of a man and a women jumping and high-fiving each other
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Onboarding

1 story

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Inmaculada Ortiz

I write about Design Ops (Ops!…I Did It Again) and other random things that keep me up at night